CORE’s new development team was presented the challenge of turning Ralph Thomas Walker’s Verizon Building into an uber-luxury condominium in Chelsea. The building was built in 1929 as the center of telecommunications. So, transforming this building into a residential condominium with layouts that appealed to buyers was no easy task.
In order to accomplish their goal, the new development team put their creative minds together and created a “destination” building by educating buyers about the building’s stature and pedigree, reviving the legacy of the great Ralph Walker and collaborating with CetraRuddy to create generous layouts with luxurious finishes and amenities.
CORE’s efforts resulted in a record-breaking average per square foot of $3,500, the highest ever downtown and $10,000 per square foot for the penthouse. Finally, CORE created the Ralph Walker brand and in doing so, redefined downtown luxury.