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Lost in Translation

Buyers // Dec 03, 2010

How many ways can you say the same thing in the same language?
Too many!

The most important part of the deal making process is the manner in which you communicate.
Whether you’re a buyer-speaking-to-a-broker, or a seller-speaking-to-a-buyer, or a broker-speaking-to-an-attorney…
You need to make sure you’re saying precisely what you mean to be saying in the way the person you’re talking to will understand exactly what you’re meaning to say.
Whew! (That’s a mouthful). Did I communicate that correctly and effectively?

I believe that a large number of “deals that should’ve happened” never happened because of a breakdown in the communication and not because there isn’t a desire to achieve a meeting of the minds.

The most effective thing to do is to SIMPLIFY the message and say exactly what you mean.

Be succinct.
Be unemotional.
Be precise.
Be responsive.

That way, nothing will get lost in translation.