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Top CORE agent, Tom Postilio, is at it again in this week’s episode of Selling New York – this time with an “easy bake oven” dilemma on his hands. The apartment hunters were returning clients of Tom’s, so the pressure was on for him to work his magic and find them a home with both a kitchen fit for a top chef as well as one with suitable outdoor space. Continue reading for some exclusive information on what happened after the cameras stopped rolling and what didn’t make it into this episode!

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evie

This week, Selling New York viewers had the pleasure of taking a peek inside one of Manhattan’s most unique properties, listed by CORE’s Maggie Kent. Viewers watched as Maggie went above and beyond the call of duty to secure a high profile exclusive on a stunning one-of-a-kind listing featuring a pool in the living room.

Since this was Evie McMurray Van-Zeller’s second time listing her property, she knew she needed to choose correctly among the brokerages competing for her unique listing. Continue reading for some exclusive information about what happened after the cameras stopped rolling and what didn’t make it into last night’s episode of Selling New York!

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Emily Beare and Joseph Dirand

Emily Beare and Joseph Dirand

Emily Beare’s affable yet professional work ethic consistently garners her some of CORE’s most luxurious and jaw-dropping listings. As we saw in this week’s Selling New York episode, titled “Gold Coast”, Emily’s challenge was to sell a $12M two-bedroom apartment on Fifth Avenue. During the episode, viewers watched as Emily harnessed the power of CORE’s top-notch marketing team to strategize a plan tailor-made to this special property.

Emily proves throughout the duration of this episode that innovative marketing strategies are essential to successfully sell unique properties like this pricey Fifth Avenue home. Continue reading for some exclusive information about what happened after the cameras stopped rolling and what didn’t make it into last night’s episode of Selling New York! (more…)



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Feinstein's Customer Appreciation Event

Feinstein's Customer Appreciation Event


Tom Postilio’s charismatic personality and top-notch client service were on display throughout last night’s episode of Selling New York, titled “World Trade Center,” which is why we’ve already received a lot of positive feedback from our fans. As we saw in the episode, Tom’s buyers were apprehensive about moving to the Financial District because of its proximity to the construction being completed at Ground Zero. However, Tom remained positive throughout the episode, doing anything it took to show the couple all the amazing features they could potentially miss out on by not choosing to live in this area.

Like all good stories this one had a happy ending, but what happened after the cameras stopped rolling? And what wound up on the cutting-room floor? Continue reading for some exclusive information on last night’s episode of Selling New York! (more…)



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CupCake Mania

Kirk proved to be quite the leader as he played “Captain Kirk” to his very own “Team Enterprise”. Continue reading for some exclusive information on last night’s episode of “Selling New York”!
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SNY shaun blog

 

This is the first post of our new CORE Talks column, “Selling New York” Epilogue! After each CORE episode, we will be posting follow up info on the latest CORE Selling New York story line. Each epilogue will provide insights and updates on the property and the people you watched in the episode. Our fans will get info on what happened behind the scenes and on what has happened since the cameras stopped rolling.

Follow-up Information:

Michael Graves is one of CORE’s most hardworking and successful agents. Shortly after the episode aired, we received amazing feedback on this episode and had a few questions from our fans. Several viewers noticed that the apartment went from fully furnished to unfurnished – this was a great observation. In order to market the property to its fullest potential and connect with the local community, Michael convinced the seller to release his reliable tenants from their two-year lease. This was a big risk, because the seller was no longer receiving the rental income, so this strategy added a lot of pressure, but was necessary in order to execute the event marketing strategy “12 New Paintings, 1,000 Candles and 88 Keys!” Thankfully, it paid off and Michael’s advice to his seller worked!

As for that gorgeous penthouse with the million dollar views, 100 Jay Street has closed, breaking price per square footage records the building! Michael sold the apartment directly and the lucky new homeowners are now enjoying their dream home, probably anticipating the spending the warmer weather on the best terrace in town.

Behind the Scenes Information:

In reality TV, you have to expect the unexpected! What Michael will probably not want you to know is that the 1,000 candles that were lit unexpectedly set off the building’s fire alarm during the event! The cameras had to stop rolling and the Brooklyn fire department showed up, but at least it wasn’t a boring party!

The pianist that you didn’t get to see much of during the episode gave an amazing performance, but Alexandre Moutouzkine is also dear friend of Michael’s. Chicago-based Artist, Michael Popilek created twelve extraordinary paintings in a series called “BIG HAIR”. The artwork was painted, packed and shipped across country then unpacked and hung throughout the apartment with custom shelving which was installed over a staggering 14-day period. Five of the twelve paintings have already sold!



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