Culture

 

CORE 10: Maggie Kent

31 January, 2017 posted by: CORE

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Welcome to CORE 10, an off-the-cuff interview series with prominent CORE figures. Read on to learn more about this week’s guest, broker Maggie Kent!

  1. Who is the living person you most admire? Gloria Steinem.
  2. Who is the most interesting New Yorker you know? Gloria Steinem.
  3. What is your earliest New York memory? Gustav Mahler performing at Lincoln Center.
  4. What is the best advice you’ve ever received? “Don’t take any wooden nickels.” 
  5. What do you consider your greatest achievement so far? One would certainly be immigrating to New York City, which changed my life.
  6. What are your three most treasured possessions? My dog, though I don’t think of her as a possession, my home and an heirloom from my mother.
  7. Name a movie, book or work of art that changed your life. Viva Las Vegas, the movie. Insert long story.
  8. What’s your greatest extravagance? Foreign travel. And then there’s my favorite frozen yogurt, pretty much every day.
  9. What’s your secret talent? Whistling.
  10. Which words or phrases do you most overuse? “I’ve gotta go. Can you take the dog out?”


 

“In Like Flynn”

30 January, 2017 posted by: CORE

What does it mean? It is a slang phrase meaning “having quickly or easily achieved a goal or gained access as desired.”

Where did it come from? A celebration of the freewheeling lifestyle and cinematic feats of 1930’s movie icon Errol Flynn. Our building embodies this spirit.

What does it look like? For CORE, it looks like this…



 

True Gotham: Social Media and Doing Right by Our Clients

30 January, 2017 posted by: CORE

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Reporting from the front lines, Douglas Heddings brings us “True Gotham” – your source for NYC real estate tips, advice, anecdotes and general market insights that aim to inform and enlighten. 

This past September I decided to take a break from social media, specifically Facebook. While I missed the pictures of my sister’s kids, the posts from my nephews, in-laws, my mom and many of my friends, I did not miss the political posts that contributed to my considerable loss of faith in a segment of our nation. Even more aggravating than the nonsensical diatribes on our political climate, I noticed a huge surge in the amount of egocentric posts by some of my very own real estate colleagues. Facebook Live posts from the backs of taxis, poorly acted vignettes created under the auspices of showing the social media sphere how one runs their business and even inflammatory and highly offensive personal political views are attacking many of the New Yorkers whom we serve.

We were drowning in a perfect storm of self-produced “reality” TV shows, easy access to broadcast ourselves to the masses and an epidemic of unbridled narcissism. We utterly and completely missed the point of why we do what we do – we find homes for the men, women, friends, families and children who make up the greatest city in the world.

Have we forgotten that the customer is ultimately whom we serve? In these posts, I see no mention of them, no appearance and rarely a word about them, unless it’s in effusive praise of the agent. Many may think this is funny coming from the guy who introduced the guided video tour to the Manhattan market in 2006. Yes, there were times when I was shooting where I lost sight of the fact that the video was about the property and ultimately doing my job for the customer. Fortunately, I had videographers who always brought me back to reality (real reality) to maintain focus on the task at hand: doing right by my homeowner.

I’m back on social media now. As much as some of the content remains an irritant, I see many ways in which video, Facebook Live, Snapchat, Instagram and the like can play a positive role in servicing the client and raising the bar in the real estate industry. Some are doing it right but most aren’t, in my opinion. There is a better way and I have to believe that those of us who are committed to doing right by our clients will find it.



 

House Call: 15 Renwick, TH3

27 January, 2017 posted by: CORE

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THE LISTING
15 Renwick, TH3

THE AGENTS
Doron Zwickel
Lic. Assoc. Real Estate Broker
212-612-9607
dzwickel@corenyc.com

THE DETAILS
This stunning multi-level 3-bedroom home located in the coveted Hudson Square neighborhood is offered at $5,900,000. The residence offers an open flow living room, 18-foot ceilings, private yard and a recreational room. 15 Renwick is located on a single-block street, one of only a handful in the city. Don’t miss your opportunity to catch a glimpse of this awesome property!

THE HOUSE CALL
Sun, Jan 29, 2:00 – 3:00



 

VoiceAmerica with the McDonough Hershkowitz Team

26 January, 2017 posted by: CORE

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Earlier this week, CORE’s Heather McDonough and Henry Hershkowitz were guests on “Good Morning New York, Real Estate” with Vince Rocco discussing the key elements of creating a successful New York City real estate team. Heather and Henry spoke to the importance of setting up an efficient team structure, solid communication between all members and staying motivated and focused. Click the link and listen to the full interview to learn more tips and advice on how to manage a team as well as tips for buyers and sellers.

Click here to listen to the entire episode: Heather McDonough and Henry Hershkowitz on VoiceAmerica



 

Hot Topic: Kee Gets Creative

25 January, 2017 posted by: CORE

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Looking for creative ways to minimize a home’s flaws and get it ready to sell? CORE’s Elizabeth Kee was featured in The New York Times last week offering tips on how to make low ceilings look and seem much higher. To make the ceilings at her listing at 132 West 22nd Street, 8FL look higher, she added floor-to-ceiling curtains. Click the link and discover more innovative ways to deal with the quirks found in some New York City homes.

Click here to read the full article: Selling a Home in the City? Turn Those Quirks Into Assets



 

Best Apartment I Ever Sold: Adrian Noriega

24 January, 2017 posted by: CORE

15 West 20th Street 9-B 01

Best Apartment I Ever Sold invites our agents to share the unique story of their best selling experience to date. This week, learn why Adrian Noriega‘s sale at 15 West 20th Street, 9B is his best one yet.

I think every property has an interesting story behind it or something that really stands out, but one of the “best apartments I ever sold” has to be 15 West 20th Street, 9B at Altair 20.  The moment I stepped into the residence, I knew it was special. The sellers’ design aesthetic was inspired by their affinity for Asian culture, resulting in a colorful and inviting space that reflected that region of the world. While it was exquisitely decorated, it was very specific to the sellers’ taste so I immediately knew that selling the property was going to have its challenges.

The bright colors throughout the home were so distinct, I predicted it would be a distraction for potential buyers as they walked through the space. For the most part, buyers would step off the elevator that entered directly into the residence and instantly comment on the bold colors. After several showings, I panicked on how I was going to approach my client who had just spent a significant amount of money decorating her “dream” apartment and ask her to undo it all. Thankfully, I didn’t have to.

After a few weeks on the market, we were presented with two strong cash offers and ultimately the buyer that won the property ended up buying most of the furniture because they, too, loved the design aesthetic. Our buyer appreciated the quality and craftsmanship of the fixtures, finishes and the inspiration behind the space. They said the ambiance of the apartment made them feel at home.

In short, I chose this as the “best apartment I ever sold” because I learned to not always be quick to react or adjust things. There are always a number of factors to consider when listing your client’s home. Each client should be approached uniquely because in the real estate industry, it is not a one-size-fits-all type of market.



 

Commercial Basis: What Was Once Old Is Now New Again

23 January, 2017 posted by: CORE

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Commercial Basis explores how technology, branding and demographic preferences are shaping office and retail real estate in New York City. As these forces break down the barriers from where we live to where we work and shop, Lead Commercial Specialist Alex Cohen will assess the impact on real estate values and opportunities.

Dating back to the 19th century, the famous department stores of New York (Bergdorf Goodman, Bloomingdale’s, Macy’s etc.) were developed and continue to be owned by the retailers themselves. In some cases, as the fortunes and appeal of certain department store brands waned, it was their real estate that actually retained value because of its locational strength.

For example, Vornado’s Steve Roth purchased the depleted Alexander’s retail chain precisely because of the value of its Manhattan location across from Bloomingdale’s and developed it into Bloomberg’s 731 Lexington Avenue mixed-use skyscraper.

After World War II, most new stores were not typically owned by the retailers, but were in space developed and owned by shopping center developers (later reconstituted into mall REITS) and leased to department stores and specialty retailers. For over 50 years most retail development was channeled into suburban shopping centers.

With the resurgence of urban downtowns over the past 20 years, the focus has returned to “main street” retail and particularly to mixed use developments and nonhomogeneous shopping centers, that often combine shopping, dining, office space and apartments. Interestingly, during the 2010-2020 period, New York City is seeing the largest investment in new and redeveloped retail projects in its history. With the exception of the Nordstrom’s tower, these projects are largely outside the upscale tourist-oriented retail/hospitality core (Fifth Avenue, Madison Avene, 57th Street), that with New York’s tourist boom, has recently seen the largest increases in store rents in history. They follow the post-World War II model of shopping space developed for and leased to retail brands. These range from the redevelopment of South Street Seaport and Brookfield Place to the Shops at Hudson Yards and the Westfield World Trade Center. Each of these shopping centers is geographically proximate, but not necessarily spatially integrated into a much larger mixed-used development. However, with the exception of restaurant and entertainment offerings, these shopping centers are not generally attuned to the consumption habits of those who will live and work in the balance of these developments.

Another model of retail development being pursued by LVMH through its L Real Estate affiliate, which perhaps other global luxury conglomerates would be wise to consider, involves investing in and owning luxury retail-driven urban mixed-use developments in prime shopping/lifestyle neighborhoods where the prospective retail brands (owned by LVMH) generate not only value (and rent) for the investors but in essence become part of the branding of the entire project to attract the highest paying office and residential tenants. This is the basis for L Real estate’s investment in Miami’s Design District http://corenyc.com/culture/2016/12/commercial-basis-brand-meets-space/  and for L Real Estate mixed used retail-center projects in Shanghai, Ginza and Abu Dhabi.



 

House Call: 4 West 21st Street, 10C

20 January, 2017 posted by: CORE

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THE LISTING
4 West 21st Street, 10C

THE AGENTS
Brett Caspi
Lic. Real Estate Salesperson
516-633-6106
bcaspi@corenyc.com

Adrian Noriega
Lic. Assoc. Real Estate Broker
Licensed as Adrian S Noriega
646-279-6104
kwallison@corenyc.com

Nicole Fasciglione
Lic. Real Estate Salesperson
631-457-9976
nfasciglione@corenyc.com

THE DETAILS
Offered at $1,595,000, this oversized, beautifully designed 1-bedroom is located in the heart of Flatiron. The home offers an open layout and large windows throughout, providing for  sun-drenched living. Stop in this Sunday for an open house tour of this lovely property!

THE HOUSE CALL
Sun, Jan 22, 2:00 – 4:00



 

Presenting Quoin

20 January, 2017 posted by: CORE

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Value in a home can be quantified differently. Different attributes add value in different ways. Quoin is a new report that analyzes these unique differentiating factors, one at a time. Every month, we will highlight a specific topic with facts and data supporting how it adds value, what buyers are seeking and trends worth tracking. Subscribe below to not miss an issue!

 



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