Hot Topic: Rooftop Rarities

31 August, 2016 posted by: CORE


Curious to see where the lucky few go to escape the busy city streets? Take a look inside 20 Henry Street, PH2N58 Reade Street, PH5, and 309 West 86th Street, PH. These properties were featured in Metro last week for their rare private rooftop terraces and stunning views.

Click here for the full article: Inside Look: Five Private Roof Decks Atop New York City


Trends & Tides: The Evolution of the Real Estate TEAM

29 August, 2016 posted by: CORE


Trends & Tides takes a look at the ever changing environment of New York City real estate – past, present and future – by offering observations, analyzing perceptions and challenging myths, while giving a dose of reality along the way.

One of the most enjoyable and stimulating parts of my job as CORE’s Sales Director is the business development meeting. Several times per year our marketing, PR and management teams sit down with our agents individually to discuss current business and the ways in which we can creatively expand their productivity. We also are always cognizant of maintaining a focus on work-life balance. I’m continuously amazed by the level of professionalism exhibited by our agents and one such meeting was the impetus for this blog post.

With nearly 25 years in the Manhattan real estate industry, I have seen a plethora of ways in which agents structure their businesses. The TEAM is nothing new to the industry. Once upon a time and still all too frequently, a team is a gentle way of letting the consumer know that the person that they hired will often be hands-off throughout the transaction.  In some instances however, the TEAM structure has evolved to provide a level of service to the consumer for which I had once only hoped to see. Enter Heather McDonough and Henry Hershkowitz, fondly and professionally referred to as the H & H Team at CORE. They have built one of the most premier real estate teams that I have seen anywhere and at anytime in the past 25 years in Manhattan and beyond. Here’s how they master the art of team management:

  • Henry and Heather are total and complete business partners handling their own accounts/clients and supporting each other when needed. They also share marketing and team administrative duties.
  • Account managers are assigned to specific listings and handle all things administrative with a strong focus on client services.
  • A separate marketing and business development manager who develops, executes and manages marketing timelines and initiatives.
  • Multiple sales agents who act as sub-agents to Heather and Henry and while serving their own pool of buyers and sellers, they too receive the support of the team and simultaneously carry out assigned team duties.
  • A designated sales agent who is also a new development specialist at Zaha Hadid at 520 West 28th.

This is just a snapshot of their team structure. I can also tell you that when they arrive to their business development meetings, they have a very well thought out business plan to review and marketing strategies to bring to the table. It is professionalism like this that makes Heather and Henry an unparalleled asset to their customers and an absolute joy with which to work.


House Call: 33 Monroe Street

26 August, 2016 posted by: CORE


33 Monroe Street

John Harrison
Lic. Real Estate Broker
Licensed as John W Harrison

Paul Johansen
Lic. Real Estate Broker

Now available for the first time in over 30 years, this stunning 6-bedroom Italiante brownstone is offered at $1,835,000. Come take a look at this home nestled away on one of Bed-Stuy’s most beautiful and quaint streets.

Sun, Aug 28th, 11:00-12:30


Portico at 25 Bond Street

25 August, 2016 posted by: CORE

Portico Photo

Overlooking the historic cobblestoned NoHo streets, Portico relaunched its collection of responsible luxury bedding at 25 Bond Street, 2E, which is currently listed with Heather McDonough and Henry Hershkowitz.

The home collection, now available at Bloomingdale’s, was accompanied by local organic fare as well as specialty cocktails, courtesy of Belvedere.

Photo credit: Andrew Bisdale for Portico


Hot Topic: Fur Sale

24 August, 2016 posted by: CORE

130_West_30th_Street_PHA_01 (2)

Ever wonder where a furrier hangs his fur hat? This Chelsea penthouse atop the Cass Gilbert Building solves the mystery, as the New York Observer discovered last week. I’m sure you’ll agree PHA is fur-tastic!

For the full article click here: Fur Sale


House Call: 102 East 22nd Street, 1EF

19 August, 2016 posted by: CORE


102 East 22nd Street, 1EF

Emily Beare
Lic. Real Estate Broker

Elizabeth Beare
Lic. Real Estate Salesperson
Licensed as Elizabeth Fein

Offered at $1,800,000, this lovely 3-bedroom condo features a unique retro-style kitchen, high beam ceilings and a large entertainment space. Don’t miss your opportunity for an inside look into this charming Gramercy home.

Sun, Aug 21st, 1:00 – 2:00


True Gotham: The Olympics, Real Estate and Avoiding Distraction

15 August, 2016 posted by: CORE

RIO DE JANEIRO, BRAZIL - AUGUST 09: Michael Phelps (L) of the United States leads Chad le Clos of South Africa in the Men's 200m Butterfly Final on Day 4 of the Rio 2016 Olympic Games at the Olympic Aquatics Stadium on August 9, 2016 in Rio de Janeiro, Brazil. (Photo by Pascal Le Segretain/Getty Images)

RIO DE JANEIRO, BRAZIL – AUGUST 09: Michael Phelps (L) of the United States leads Chad le Clos of South Africa in the Men’s 200m Butterfly Final on Day 4 of the Rio 2016 Olympic Games at the Olympic Aquatics Stadium on August 9, 2016 in Rio de Janeiro, Brazil. (Photo by Pascal Le Segretain/Getty Images)

Reporting from the front lines, Douglas Heddings brings us “True Gotham” – your source for NYC real estate tips, advice, anecdotes and general market insights that aim to inform and enlighten. 

Occasionally I have a novel idea that I share through my blogging. This is not one of those times. As part of our continued efforts to support our agents at CORE, our marketing, PR and management team meet with individual agents regularly to discuss business development and marketing strategies in a very bespoke fashion. Yesterday at one of these meetings, one of my sales managers (full disclosure that he is also my best friend), David Innocenzi made the analogy between distraction among real estate agents and the competition between Michael Phelps and Chad Le Clos. Needless to say, Michael Phelps has proven that his laser focused efforts both in preparation for and competing among a world class group of swimmers results in winning. Alternatively, Le Clos has spent a great deal of his time both in and out of the pool preoccupied with Phelps even gazing at him during the actual race. Didn’t work so well for him in the end.

I’m not suggesting for one moment that real estate agents should be given gold medals (maybe some should) nor that we all can’t continue to learn from one another, but it has been my experience that the real estate agent who maintains laser focus on their customers throughout a transaction, from the first meeting through the closing, is indeed worth their weight in gold! I’m sure Le Clos is learning always from his observations of Phelps. But when an agent or even a brokerage firm becomes so preoccupied with what another is doing, the distraction becomes a liability and everyone in the transaction pays the price.


House Call: 212 East 70th Street, 2AC

12 August, 2016 posted by: CORE


212 East 70th Street, 2AC

Adie Kriegstein
Lic. Real Estate Salesperson
Licensed as Adrianne Y Kriegstein

Michael Rosser
Lic. Real Estate Salesperson
Licensed as Michael R Rosser

Offered at $1,295,000, this lovely 2-bedroom condo features a large open living and dining area, high ceilings and exposed brick throughout. Don’t miss your chance to see this charming home in the heart of the Upper East Side.

Sun, Aug 14th, 11:30 – 12:30

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