A sampling of last week’s press coverage of CORE and CORE properties.

‘Historic’ Doesn’t Rule Out ‘New’
The New York Times
The launch of sales at 241 Fifth is highlighted in this New York Times feature.  The 20-story tower, located in the Madison Square North neighborhood, is set to accommodate 46 units upon completion, ranging from 1-bedroom to 3-bedroom apartments.  Doron Zwickel provides additional insight about the project in this article as well.

Helping Agents Pursue Dreams
Herald Sun
Shaun Osher is featured in this Australian publication, discussing the importance of real estate agents understanding the needs of their clients. Shaun will be one of the keynote speakers at this year’s Australian Real Estate Conference, providing insight about personal branding techniques for highly-successful agents.

Living Large
CBS2
Michael Graves’ listing at 7 Bond Street is featured in the CBS2 segment of “Living Large” with Emily Smith. Affectionately named “Double-O Seven Bond Street,” this exquisite NoHo penthouse strikes the perfect balance of turn-of-the-century charm and modern sophistication.

CORE is delighted to confirm that sales have officially launched at 241 Fifth!  The New York Times got an exclusive look at the project and spoke with the project’s Director of Sales, Doron Zwickel.

Boasting 46 condominium units conveniently situated between 27th and 28th streets, 241 Fifth also carries the unique distinction of being the only ground-up construction residential project in the trendy neighborhood of NoMad.  Designed by Eran Chen of ODA-Architecture, these homes offer an inspired blend of sophisticated and contemporary style right in the heart of the Manhattan.

Residents will enjoy views overlooking the historic Flatiron District and Madison Square Park.  Thoroughly modern interior design elements will include stained white oak flooring and white-finished fixtures from the Zuchetti-Kos Faraway Collection.  Residences also feature oversize windows, kitchens with a suite of Miele appliances, bathrooms with a deep-soaking tub, glass-enclosed shower and solid teak wall detailing.

The building’s amenities package features 24/7 concierge, a rooftop terrace, a fitness center equipped with state-of-the-art cardio and weightlifting equipment, a Zen tranquility room for yoga, Pilates or meditation, a residence lounge and private wellness treatment room, which offers a serene space for massage or beauty treatments.

An exclusive landmark address with unparalleled detail, 241 Fifth promises to be the most desirable residential destination in NoMad.  We’ll have more news soon, including details on the 241 Fifth launch party!

A sampling of last week’s press coverage of CORE and CORE properties.

On the Market
The New York Times
Tom Postilio and Mickey Conlon’s listing at 100 West 58th is highlighted in the latest “On the Market” feature.

Cornering the Middle
The Real Deal
In this year’s rankings of New York City’s most influential real estate firms, CORE has been named the “Number 1 Mid-Size Real Estate Firm” in Manhattan. The new ranking signals CORE’s substantial increase in the value of is current listings.

Executive Travel Luxury Report
Executive Travel
In the latest edition of Executive Travel, Emily Beare is interviewed.  As the market for luxury real estate continues to evolve, Emily discusses this sophisticated buyer’s market.

I am immensely passionate about real estate, which is why I became a sales associate in 2010. Like all of us, I have a number of other passions which I like to explore in my free time.  Last year, I found myself missing the fun, community and self-expression associated with being on stage so I founded th AfterWork Theater Project, New York’s first recreational theater company for non-professional performers.

AWTP creates theater with the sole purpose of fostering community and recreation.  We provide every day people with the opportunity to rehearse and perform fully-staged plays and musicals in New York City, no audition required.  Participants pay a tuition and are part of the production. Parts are decided on what we call “Launch Day” where the cast shares their skills in order to see where individual strengths are. We work with non-professional actors only and see the program as simply fun, making no claims about furthering the acting careers of our cast members.

For our first production, we took on HAIR: the American Tribal Rock Love Musical and the results far exceeded any of our expectations.  The cast consisted of 35 members ranging from ages 18 to 65 and the participants ran the gamut from a high school graduate to a senior-level attorney. We rehearsed for two and a half months and then performed for an audience of family, friends and more. The cast bonded in a beautiful way and the whole process took people back to their youth, not to mention helping release the stresses of our daily working lives. The spirit of HAIR is all about breaking down walls and freeing the human spirit and that’s what the AfterWork Project is all about.  I even got a beautiful new listing out of it.

We are currently preparing for our next season when we’ll rehearse and perform Jonathan Larson’s Pultizer Prize winning musical: RENT.

Read the glowing New York Times review of the AfterWork Theater Project’s production of HAIR here.

A sampling of last week’s press coverage of CORE and CORE properties.

Secret’s Out New York Post
Celebrity photographer Mike Ruiz’s Chelsea apartment is getting a lot of attention. Ruiz, who has worked with Kim Kardashian and Betty White, listed his home with CORE’s Ralph Modica and Vickey Barron.

On the Market The New York Times
Michael Rubin’s 41 West 16^th Street listing was a featured property for the NYT’s “On the Market” slideshow. The home’s “high ceilings and tall windows that overlook a Zenlike bamboo garden” were called out as selling points for the home.

Timelapse Video of 241 Fifth Ave Curbed
An Earthcam was installed to capture the incredible construction work at 241 Fifth Avenue. The video was released on Friday in anticipation of the upcoming sales launch.

Image Courtesy of Ross MacDonald for the New York Times

This past weekend The New York Times recently ran a piece on how the “shortage of New York City apartments for sale is forcing real estate agents to take extreme, if not desperate, measures in order to conjure up listings.” Even in the challenging market, CORE brokers are leading the competition by employing inventive techniques to bring properties to market and make sales.  Jarrod Randolph talks about the importance of relationship building and gives an example of opening communication with the doorman. In addition to that specific instance Randolph adds, “the key to getting inside deals done is being persistent.  You have to commit to building a relationship with the person that is your “in” or the seller themselves.  It takes a lot of trust to want to help someone out or give them an opportunity that isn’t afforded to others.”

(more…)

A sampling of last week’s press coverage of CORE and CORE properties.

Dream Homes
New York Post

A 6-bedroom, 6.5-bathroom combination unit at One Museum Mile was featured for its “sweeping Central Park vistas.” In addition to its breathtaking views, the full-service building offers a rooftop pool, children’s playroom, game room and several other amenities….

Dear Owner: Please Sell
The New York Times

CORE’s Jarrod Guy Randolph and Michael Rubin are interviewed on the creative tactics brokers are using to secure exclusive listings. With inventory at a new low, they discuss their strategies for “sealing the deal” with sellers.

(more…)

A sampling of last week’s press coverage of CORE and CORE properties.

“Race to the Top (Price) at a Tony Address”
The Wall Street Journal

A profile on 15 Central Park West’s continuously soaring and record-breaking resale and closing prices featured Emily Beare on the pricing of her $95M exclusive, which stretches across 6,000-square feet and offers panoramic views of Central Park and the Hudson River.

“93 Worth Launches, with Revised Price-Tags”
The Real Deal

The launch of sales at CORE’s new development 93 Worth was featured in various outlets including The Wall Street Journal, Curbed, and Tribeca Citizen. Visit 93 Worth’s website for more information on this building’s residences and amenities.

(more…)

A sampling of last week’s press coverage of CORE and CORE properties.

“Read the Book, Buy the Condo” & “More Small Dogs and Big Homes Prices”
The New York Times

One Museum Mile is featured for hosting a book launch as a way of promoting its new-to-market properties. The building is also noted in an article on the transformation of Upper Manhattan.

“It’s Officially Penthouse Time at Chelsea’s Walker Tower”
Curbed

After being introduced by The New York Times for having asking prices up to $10,000 per foot, three of Walker Tower’s penthouses came on the market last week. This news also landed one of the penthouses in The Real Deal’s “priciest units to hit the market” spot as well as a pick up by Zimbio.

“In San Francisco, Life without “Starchitects”
The New York Times

Walker Tower, whose namesake Ralph Walker, was a somewhat forgotten “starchitect,” is featured in a piece on the lack of statement architecture in San Francisco and its surrounding areas.

A sampling of last week’s press coverage of CORE and CORE properties.

“On the Market”
New York Magazine

One Murray Park is featured in a roundup of 12 condos available for sale in new developments throughout the five boroughs. After reaching 64% in contract in mid-September, this Long Island City development has drawn residents in with amenities that include a residents’ library, a large common rooftop with open views, a fitness center and indoor parking.

“Postwar, Prewar and Everything Before”
The New York Times

The terms prewar and postwar are commonly used in New York City real estate, and CORE brokers Tom Postilio and Mickey Conlon aren’t strangers in using either of them. Both weigh in on the different charms of prewar and postwar apartments in a piece that touches on everything from building details and layouts, to amenities and actual building ages.

“Just Sold!”
New York Post

Ryan Fitzpatrick’s recent sale of a full-floor loft at 77 Hudson Street made it into the New York Post’s roundup of recent sales across the region. Featuring a key-locked elevator and approximately 1,700-square feet, this loft sold for $1,862,500.