Agent Education: Steve Gallagher

20 June, 2013 posted by: CORE

1On Thursday, June 20th, CORE Madison Avenue’s third “Walking Tour” once again offered agents further insight into the Upper East Side’s real estate market. Since the opening of CORE’s Madison Avenue office in April, Director of Sales Reba Miller has been at the forefront on building CORE’s presence in the Upper East Side neighborhood; for Reba, the walking tours are an excellent way of both challenging agents to learn more about the area as well as one another.

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Ten: Elizabeth Kosich on Branding and the Future of CORE

19 June, 2013 posted by: Shaun Osher

Welcome to Ten, CORE founder and CEO Shaun Osher’s rapid-fire interview series with prominent CORE figures. Read on to find out how this week’s subject deals with being on the hot seat.

CORE has set the standard for the importance of holistic branding for New York City real estate brokerage firms. Elizabeth Kosich, CORE’s Director of Marketing and Digital Strategy, is an expert in ensuring brand alignment across all media platforms. Since joining CORE this past spring, Elizabeth has been an integral part of our success.

1) How long have you been working in the marketing industry? kosich headshot 1

I’ve been in brand marketing for nearly 20 years.

2) How did you get into the business?

In 1994, I started branding Silicon Valley start-ups and haven’t looked back since. It’s such fun work to build brands, especially the creative aspects of the process.

3) Why did you join CORE?

Besides being an exciting company, CORE is at a critical point in its brand development. CORE has achieved such a strong brand presence within a short period of time, which is truly remarkable. Moving forward, however, it’s important to anchor the brand with a strong foundation so that its identity is preserved and remains intact as the business grows. That excites me.

4) What is your greatest daily challenge?

Other than there not being enough hours in the day, maintaining a consistent brand identity is an ongoing challenge. CORE gets tremendous exposure across multiple marketing channels (print, web, press, Selling New York, etc.) so maintaining a holistic and coherent brand image requires a daily dose of discipline, focus and consistency.

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What’s New: Tribeca Tranquility

18 June, 2013 posted by: CORE


Where: 45 Walker Street, 4
Size: 3-bedrooms, 4-bathrooms
Asking: $7,250,000
Listed by: Shaun Osher

This newly-listed loft is not only a treasure because of its ideal location in the heart of Tribeca, but also for its spacious and radiant interior, containing exposed columns and an abundance of oversized windows. An airy loft with an open floor plan and sky-high ceilings, this full-floor loft is a tranquil oasis that cannot be overlooked by discerning buyers. Additional features include a private, key-locked elevator, two home offices, a den, study, and chef’s kitchen. Featured in the 2007 film P.S. I Love You, this condominium is well-suited for a classic love story.


New York Daily News’ Jason Sheftell: Authentic

17 June, 2013 posted by: Shaun Osher

I am truly saddened and shocked to have learned of the passing of one of our industry’s greatest ambassadors today.

I knew Jason for many years and was always inspired by

From the very first interview we did together years ago when we discussed the founding of CORE, to last week over the phone – and the many hours I spent with him on different occasions – the one thing that always struck me about Jason was that real estate reporting was not a means to an end for him. This was his life, and he loved what he did.

He had a zest for learning and a yearning to discover new things and share them.

Jason and I valued the same principles of transparency, innovation, integrity, ethics, and the industry as a whole, and often spoke for hours about these things.

He was authentic.

And we will miss him.

Shaun Osher is the CEO and Founder of CORE.


CORE in the News

17 June, 2013 posted by: CORE

A sampling of last week’s press coverage of CORE and CORE properties.

Saxophonist David Sanborn’s living room in his upper West Side brownstone has original coffered ceilings made of 100-year old oak. The house is on the market for $12 million.

Jazz Legend David Sanborn Puts His Upper West Side Townhouse Up for Sale for $12 Million
New York Daily News
Shaun Osher, Tom Postilio, and Mickey Conlon’s Upper West Side townhouse listing, belonging to renowned saxophonist and six-time Grammy award winner, David Sanborn, is featured.

10 Amazing Properties Under a Million
Domaine Home
93 Worth, one of CORE’s newest developments, as well as Tom Postilio and Mickey Conlon’s $750,000 listing at 204 West 78th Street are highlighted.

Burstyn Out
New York Post
Susan Rubell and Reba Miller’s listing at 515 West 23rd Street caught the eye of Tony and Oscar winner, Ellen Burstyn, who recently checked out the property.


Photo of the Week: Eastside Expansion

14 June, 2013 posted by: CORE

Mixed Use For Sale

This week’s “Photo of the Week” features a snapshot of one of CORE’s newly-acquired properties. Displaying a CORE “For Sale” sign, this exquisite multi-family, four-story building is located on 27 East 61st Street, centrally-housed between Madison and Park Avenues. CORE Madison Avenue’s Director of Sales Reba Miller captured the photo this week, and is also the listing broker for the building.    This breathtaking building is in a highly-desirable location, located only moments away from many of New York’s most prestigious shops and restaurants and only seconds away from CORE’s Madison Avenue location.


Core Madison Avenue Hosts Open House

13 June, 2013 posted by: CORE

photo 1

On Wednesday night, CORE’s Madison Avenue office hosted an open house reception.  In an effort to extend itself to the uptown brokerage community, CORE invited members of neighboring real estate firms to attend the first event held at the office following the location’s grand opening. Since opening its doors in April, CORE’s Madison Avenue office has allowed for the firm to increase its uptown presence and expand upon its recent distinction as the #1 Manhattan mid-size firm. As Director of Sales at the newly-opened office, Reba Miller continues to share in the excitement of the firm’s new location and its expansive reach within the New York City brokerage community. “The enthusiasm from my colleagues in the industry, as well as the curiosity amongst our peers is continuous, as the prominent corner office bears the CORE signature in neon lights and draws interest in the area,” said Miller.

Brokers and guests in attendance celebrated CORE’s new office in style, enjoying food and “CORE-Tinis,” while also touring the 3,500-square-foot office for the first time. “We are thrilled by the new agents who have come to experience and celebrate CORE’s expansion,” said Miller. “Being a part of this growing company has been truly rewarding and has resulted in many wonderful and meaningful relationships within the CORE family and beyond.”


What’s New: Ravishing on Riverside

11 June, 2013 posted by: CORE


Where: 725 Riverside Drive, 7A
Size: 3-bedrooms, 2.5-bathrooms
Asking: $1,090,000
Listed by: John Harrison and Ryan Fitzpatrick

As if having a fifteen-window corner unit weren’t enough, this palatial property boasts gorgeous natural light and stunning views of the Hudson River and George Washington Bridge. The renovated chef’s kitchen offers top-of-the-line appliances and the sweeping living/dining space features a fireplace, hardwood floors and charming pre-war details including beautiful moldings. With the ideal layout, this residence also has abundant closet space, a washer/dryer in unit and a bonus room which would make for an ideal office.

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CORE In The News

10 June, 2013 posted by: CORE

A sampling of last week’s press coverage of CORE and CORE properties.

Susan Rubell, Tom Postilio, Mickey Conlon, Tony Sargent, Ryan Fitzpatrick, Adrian Noriega, AJ Cirignano

Real Estate Heavyweights Turn Out for CORE Fête
The Real Deal
The launch of 241 Fifth is covered in this post-event recap.  Last Wednesday, CORE celebrated the launch of the new development with an exclusive preview of the 15th Floor penthouse, with industry guests, media influencers and members of the CORE team in attendance.

Manhattan’s Top Listing Agents
The Real Deal
Doron Zwickel is recognized as one of New York City’s top agents.  Doron received recognition among the industry’s top brokers for his successful sales and marketing campaign at 93 Worth.

Dream Homes: 26 E 63rd Street, 10AB
New York Post
Reba Miller’s exquisite 63rd Street condo loft listing is highlighted in this week’s “Dream Homes” feature.


Photo of The Week: A CORE Affair

07 June, 2013 posted by: CORE


On Tuesday night, Emily Beare hosted a “chic summer rooftop cocktail party” at her and Elizabeth Beare’s luxurious penthouse listing at The Emory. This photo, taken by Kristina Helb, was captured during the rooftop gathering at 27 West 19th Street and highlights all the breathtaking views the apartment has to offer.  Spanning two full floors, the Colin Cowie-designed apartment was the perfect location to celebrate a beautiful summer night with friends and colleagues, offering approximately 900 square-feet of outdoor entertaining space and expansive views of Manhattan, including the Empire State Building. Featured in this photo are (from left) Adrian Noriega, David Beare, Winchester Brown, Keren Ringler, Michael Rubin, Jessica Silver, Patrick Mills, Emily Beare, Doron Zwickel, Romina Frecha, Christian Rogers, Oliver Brown, and Michael Maniawski.

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