Top agent, Lawrence Rich is Senior Vice President at CORE. After seven years in real estate, his endurance and innate ability to understand his clients and their specific needs has driven his success in this industry.

A native New Yorker and a residential specialist, Lawrence boasts an unparalleled knowledge of the Manhattan marketplace. His ability to ease buyers and sellers through even the most complex transactions has never ceased to impress both his clients and his co-workers. Among Lawrence's notable achievements was selling an incredible 20 multimillion-dollar transactions within his first 14 months as a real estate agent which secured him a top spot in the industry. Also remarkable during the recent market downturn, he sold a $14 million dollar Park Avenue apartment. Another year, he sold three apartments at 310 East 53rd Street in just one day. Lawrence is also a consistent figure in the press and has been featured in multiple segments on LXTV's television show, Open House NYC.

Prior to joining CORE, Lawrence was a Platinum Award-winning Vice President & Associate Broker at his previous brokerage. Before his thriving career in real estate, Lawrence owned Rich and Levy for 25 years. The company manufactured high-end women's clothing known for luxurious fabrics and contemporary couture designs. His apparel was featured in top retail stores around the country, and his designs have been worn by celebrities such as Oprah Winfrey, Joan Lunden and First Lady Nancy Reagan.

Lawrence has excelled in all aspects of his career since graduating from Pratt Institute with a Bachelor of Fine Arts degree. He is still actively involved in the fashion industry and serves as a critic for The Fashion Institute of Technology every year. He also enjoys photography, drawing and all genres of music and song writing.

Lawrence currently resides in Sutton Place, and has homes in both East Hampton and Florida.