Kristina Helb is the Director of Communications for CORE where she oversees all of the firm's communications activities, including internal and external communications. Kristina manages the public relations department and is responsible for media relations, strategic planning, crisis communications and event planning and serves as the key spokesperson for media contacts for the organization. As a result of her efforts, CORE is consistently represented in the press. Additionally, Kristina manages the brokerage's relationship with HGTV's Selling New York, liaising with the production team on story development and brand presence in partnership with HGTV.

Kristina brings more than nine years of public relations and corporate communications experience to CORE. Prior to CORE, Kristina worked on public relations efforts on behalf of New Balance's lifestyle division, where during her five years with the company, she launched the brand's Wellness segment, re-launched New Balance's fashion campaigns and executed public relations strategies for other brands within New Balance's family including PF Flyers and Dunham. Additionally, Kristina executed several successful events and co-branding sponsorships at the Emmy Awards, MTV Movie Awards, BET Awards, Sundance Film Festival and New York Fashion Week. Kristina has also managed public relations efforts for other companies including Estée Lauder, Bobbi Brown Cosmetics, Verizon Wireless and USA Networks.

Aside from her career, Kristina is an artist who has exhibited and sold artwork in France while living and studying art in the country's Brittany region. An avid traveler, she also spent time living in Australia and traveling throughout the South Pacific and Europe.

Hailing from Montclair, New Jersey, Kristina attended Connecticut College where she studied English and Art and swam competitively on the varsity level, breaking school records during her time there. Kristina currently resides in Chelsea.